NFTs for Marketers, the Media and Web 3 Shortcomings with Fernando Mexía | Liquidicast Ep. 16

1m read

2022-06-03 11:53 by Thomas

We were joined by , Senior Director Digital Entertainment at TelevisaUnivision and .

We discussed what marketers and media companies are up to in the NFT space and web3 more broadly - and why they ought to take a more strategic approach than they currently do. Then we get into what web3 has to do in order to get to #massadoption, including proposing that wallets shouldn't be called wallets. Lastly, Fernando offers his take on what the biggest shortcomings of the web3 space today are.



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And in case you wonder: we lost Jonas after 15 minutes due to connection difficulties.

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Find the audio-only podcast version here and .

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